Virtual Graffiti
Although street art is experiencing a renaissance, the old issue of vandalism remains. Something that doesnt bode well with the not so serious street artist. So for people who still want to get the feeling of tagging, tenciling or creating graffiti art but without the paint or thrill of getting caught…now there is YrWall. YrWall is an interactive virtual graffiti wall that avoids the drips and damage because, quite simply, there’s no paint involved. Users paint on a projection screen using a can that’s actually an infra-red beam controlled by a button and tracked using a computer vision system. By pressing the faux spray can’s button, users draw on the wall much like using their computer’s draw function, but without the mouse and on a much larger scale. A pop-up interface provides an array of digital paint colours and also allows users to select themes like nature or urban; grabbing images from these themes to add to their piece.
YrWall, which can be hired short- or long-term or installed bespoke, has already been quite a hit at events like the UK’s Secret Garden Party. Adding to the concept’s appeal and branding opportunities, people can receive a free digital copy of their art to share with friends, or can have their design printed on t-shirts and stickers right after they’ve finalized their piece.
While YrWall isn’t going to eclipse the interest in genuine street art and good old spray-can graffiti, it’s an appealing mix of physical and digital, and of performance and play. Which could make for an irresistible offering for event organizers and their novelty-seeking clients.
Website: www.yrwall.com
Contact: www.yrwall.com/contact.aspx
Greate…
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